Meridian Star

Breaking News

Archive

March 6, 2013

Grapefruit headline gaffe goes viral

MANKATO, Minn. — An unfortunate headline in Tuesday’s Mankato Free Press, caused quite a flap on social media.

The headline in question summarized an article about grapefruit and included a recipe for Spiced Grapefruit Compote. The headline was intended to read “Grapefruit” — with a slice of the fruit substituting for the G. Instead, many readers interpreted the headline as “Rapefruit.”

The gaffe was tweeted by City Pages and the Poynter Institute, and written about by The Sideshow, a media blog at Yahoo News. Gawker.com said it may be the “most unfortunate article headline in print journalism history.”

On The Free Press Facebook site, the headline prompted dozens of comments. “Obviously, in hindsight, we would have done this differently,” said Jim Santori, publisher of The Free Press.

1
Text Only
Biz Marquee
New Today
Poll

Mississippi could borrow $20 million to help Cooper Tire & Rubber Co. update its factory in Tupelo. In return the company would pledge to maintain at least 1,300 jobs and invest $140 million in the plant. Do you think this is a good investment on the state's part?

Yes
No
     View Results
Facebook
Facebook
Twitter Updates
Follow us on twitter
AP Video
Hyperlocal Search
Premier Guide
Find a business

Walking Fingers
Maps, Menus, Store hours, Coupons, and more...
Premier Guide